The data analysis technique used is quantitative analysis, which is data that can be measured in a numerical scale (numbers). The types of data collected are primary and secondary. Data collection methods used in this study were interviews and a list of questions. Quantitative research is a research method that is descriptive in nature and uses more analysis, while quantitative research is research that intends to understand the phenomenon of what is experienced by research subjects in a holistic manner. The method used in research conducted in direct observation of a symptom in a large or small population. The method used by the writer is survey research method. The purpose of this study is to determine the reliability, assurance, empathy can affect consumer satisfaction for Gojek for students of Cokroaminoto University Yogyakarta.
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